More adults than ever before are contacting the NSPCC with concerns about neglected children, new figures reveal.
A report, published today, shows that the children’s charity receives an average of 53 phone calls a day – a total of 19,448 over 2016-17. This is the highest number that the charity has ever had to deal with, and represents an increase of 61 per cent over the past five years.
The majority – 87 per cent – of these phone calls involved cases that were serious enough to be referred to social services or the police.
One caller told the charity: “The child is filthy. Her hair is greasy, she smells, her clothes and hands are dirty, and she’s always hungry. I spoke to the mother about this, and she told me that this is what children are like. But I know that’s not true.”